{"id":2774,"date":"2018-07-18T11:17:00","date_gmt":"2018-07-18T10:17:00","guid":{"rendered":"https:\/\/world-heart-federation.org\/news\/the-british-heart-foundation-launches-new-brand-story-focused-on-beating-heartbreak-forever\/"},"modified":"2021-04-30T19:16:11","modified_gmt":"2021-04-30T18:16:11","slug":"the-british-heart-foundation-launches-new-brand-story-focused-on-beating-heartbreak-forever","status":"publish","type":"news","link":"https:\/\/world-heart-federation.org\/news\/the-british-heart-foundation-launches-new-brand-story-focused-on-beating-heartbreak-forever\/","title":{"rendered":"The British Heart Foundation launches new brand story focused on \u201cbeating heartbreak forever\u201d"},"content":{"rendered":"<p><iframe loading=\"lazy\" title=\"Beat Heartbreak Forever\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/kbaI76SKXOY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p>This week, WHF members the <a href=\"https:\/\/www.bhf.org.uk\/\">British Heart Foundation<\/a> launched a new website and brand story focused on the wider scope of BHF funded research and its goal to \u201cbeat heartbreak forever\u201d.<\/p>\n<p>The British Heart Foundation funds over \u00a3100 million ($130 million) of research every year into all heart and circulatory diseases and the things that cause them. This research has helped to ensure that today more people than ever survive heart and circulatory diseases. Nevertheless, these conditions still cause heartbreak for millions of families.<\/p>\n<p>\u201cOver the years, we\u2019ve made huge progress in improving survival rates for single conditions like heart attacks,\u201d said Simon Gillespie, the BHF\u2019s chief executive. \u201cHowever, today\u2019s figures point towards an emerging and very urgent challenge.\u201d<\/p>\n<p>Nine in ten people with coronary heart disease in the UK are living with at least one other long-term condition, according to new figures released today, and numerous studies have shown that living with multiple conditions significantly increases the risk of early death. The growing number of people living with inter-related health conditions \u2013 or multi-morbidities \u2013 represents a grave challenge for our health system, which is focused on treating individual illnesses.<\/p>\n<p>Prof. Sir Nilesh Samani, the BHF\u2019s medical director, said: \u201cMore research is needed to understand the underlying reasons for the connections between different conditions, and why the number of people living with multiple diseases is rising at such speed.<\/p>\n<p>The new BHF campaign, <em>It Starts With Your Heart<\/em>, focuses on this <a href=\"https:\/\/www.bhf.org.uk\/what-we-do\/beat-heartbreak-forever\/the-connected-heart-and-circulatory-system\">interconnectivity of heart &amp; circulatory diseases<\/a>, such as stroke, vascular dementia and diabetes, and their risk factors. Watch the video below to find out more.<\/p>\n<p><iframe loading=\"lazy\" title=\"British Heart Foundation - It Starts With Your Heart\" width=\"640\" height=\"360\" src=\"https:\/\/www.youtube.com\/embed\/GqxPh3kiMwU?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/p>\n<p><a href=\"https:\/\/www.bhf.org.uk\/how-you-can-help\"><strong>Find out more about how YOU can help<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This week, WHF members the British Heart Foundation launched a new website and brand story focused on the wider scope of BHF funded research and its goal to \u201cbeat heartbreak forever\u201d. The British Heart Foundation funds over \u00a3100 million ($130 million) of research every year into all heart and circulatory diseases and the things that [&hellip;]<\/p>\n","protected":false},"featured_media":2775,"template":"","meta":{"_relevanssi_hide_post":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":""},"event":[],"project-campaign":[],"topic":[],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The British Heart Foundation launches new brand story focused on \u201cbeating heartbreak forever\u201d - World Heart Federation<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/world-heart-federation.org\/news\/the-british-heart-foundation-launches-new-brand-story-focused-on-beating-heartbreak-forever\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The British Heart Foundation launches new brand story focused on \u201cbeating heartbreak forever\u201d - World Heart Federation\" \/>\n<meta property=\"og:description\" content=\"This week, WHF members the British Heart Foundation launched a new website and brand story focused on the wider scope of BHF funded research and its goal to \u201cbeat heartbreak forever\u201d. 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