Experts in behavioural economics, consumer communications, cause campaigning and cardiovascular health share their insights and debate the ways we can make breakthroughs in individual and societal behaviour to help beat CVD, the leading cause of death on this planet.
Panelists:
Prof Karen Sliwa, Host, World Heart Federation President.
John Simpson, Moderator, BBC Journalist.
Rupen Desai, Leader of Behaviour Change.
Dr Michael Gibson, Cardiologist.
Dr Grainne Healy, Communications Expert.
Dr David Asch, Behavioural Economist.