The World Heart Federation’s 2021 World Heart Day campaign, “Use Heart to Connect”, was yesterday awarded the prize for Best Campaign at the International & European Association Awards 2021.
The judges praised the campaign, saying: “A fantastic project; this campaign was well-planned and well-executed. This small team set out with a determination to make a difference. While the campaign benefitted from an impressive budget, knowing how to spend it in the most cost efficient and effective way is key. Each year, World Heart Federation strives to improve itself and every time it succeeds.”
WHF was also shortlisted for the “Best Digital Transformation” Award for our website, which was revamped earlier this year.
The International & European Association Awards 2021 by the Association of Association Executives (AAE) has been running since 2015. The ethos of all the AAE Awards is recognizing excellence and sharing best practice and successes. The awards are supported by the most distinguished associations and societies, and have the highest reputation for fair and good practices.